Category - News

Brandweek Lays Out Halo 3 Marketing Plan

Brandweek has a great article detailing the five phase marketing plan set up by Microsoft/Bungie for Halo 3. Here is the brief rundown: Phase 1: Starry Night campaign. Phase 2: The Halo 3 beta. Phase 3: Iris, the alternate reality game in the...

New Halo 3 Commercial – Interesting

Yahoo Video has the recently released Halo 3 commercial up. It is a pretty emotional scene reminiscent of World War II vets discussing the battles they fought. This is far different than what I would imagine for a video game commercial in tone...

Nuclear Bombs? Try the Vacuum Bomb!

Telegraph  UK has a report on the successful test of Russia’s new ‘Vacuum Bomb’, which generates tremendous explosive power without any fallout. According to Russian officials, the bomb is four times as powerful as the...

Sony OLED TVs by December

Engadget is reporting that OLED televisions will be out by December just in time for the holiday season. These bad boys sport a 1,000,000:1 contrast ratio which is pretty incredible as the best Sony LCD televisions have an 18,000:1 contrast...

SW Episode 3 Baaaad Subtitles

Winterson has a pretty funny article regarding the very bad subtitle translation of Star Wars Episode 3 seen in China. Honestly, don’t drink anything you don’t want to see shooting from your nose while reading them.