November 21, 2017 – Best-selling life simulation game The Sims™ and global artist community shop, Threadless, teamed up to launch an exclusive product line that brings fans an official The Sims merchandise store for the first time ever. Starting today, fans can purchase t-shirts, cell phone cases, notebooks, mugs, and more, featuring 17 unique The Sims designs through the Threadless shop.

For over 17 years, The Sims has brought players the power to play with life and express themselves through video games. Through Sims, players create and control everything from hairstyles, skin color and outfits, to Sims’ homes, hobbies, and career aspirations. By supporting an online community of artists, Threadless shares that same passion for giving people the power to create and shape their image in real-life.

“The Sims and Threadless collaboration is a match made in creative-expression heaven,” said Jake Nickell, CEO, Threadless. “We are two brands that deeply believe in people having the power to show the world who they are and who they want to be, whether that world is virtual or real. We’re looking forward to bringing the Threadless audience a new avenue to bring their Sim’s world to life. We are thrilled that The Sims fans will be able to explore the branded shop, as well as other artist’s awesome artful products on our website.”

In addition to bringing fans official The Sims merchandise, Maxis also launched two fan-requested The Sims 4 games earlier this month. Available for PC and Mac players, The Sims 4 Cats & Dogs* is the furriest expansion yet, where players can design their purrrfect pet with unique features and personalities, while discovering new activities to enjoy in the coastal shores of Brindleton Bay.The Sims 4 base game is also available to Xbox One and PlayStation® 4 players, bringing the iconic game players know and love to new platforms.

In addition, an initial selection of fan-favorite downloadable Packs* is available for purchase on console, including The Sims 4 City Living Expansion Pack, The Sims 4 Vampires Game Pack, The Sims 4 Perfect Patio Stuff Pack and The Sims 4 Vintage Glamour Stuff Pack. View the The Sims 4 Bundle Official Trailer.

For more information on The Sims franchise, please visit

*Requires The Sims 4 (sold separately) and all game updates to play.

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