Buena Park, CA (Jan 2014) – Knott’s Berry Farm and Susan G. Komen Orange County are working together to raise money for breast cancer awareness, services and research by offering a special “Pink Ticket” and limited edition specially designed “pink” merchandise from February 1 through March 31st.
“It is wonderful to see Snoopy hugging Woodstock on top of the logo for Knott’s Berry Farm for the Cure benefiting Susan G. Komen Orange County,” said Lisa Wolter, Executive Director of the Komen Orange County Affiliate. “This partnership will raise much needed funds for mammograms and breast health outreach, and it shows the warmth and caring embrace we can all extend to women and families going through their struggle with breast cancer.”
In Orange County, one in eight women will be diagnosed with breast cancer. Thanks to Komen’s funding of research, new treatments and awareness of the importance of annual mammograms to detect breast cancer in its earliest and most curable stages, the survival rate for breast cancer has risen dramatically over the 33 years of the organization. The Orange County Komen Affiliate provides mammograms for uninsured women and works with other organizations to bring breast health information to people throughout the county.
The promotion will provide guests with the opportunity to enjoy Knott’s world class entertainment, attractions and specially-themed “pink” décor, while supporting an important cause that touches many women. Starting February 1, through March 31, guests can purchase “Pink Tickets” for theme park admission only online at www.knotts.com. A portion of the “Pink Tickets” proceeds will benefit Susan G. Komen Orange County.
Knott’s Berry Farm has kicked off the promotion by donating $25,000 to Susan G. Komen Orange County. The money that the theme park has already donated will provide 400 women in Orange County with life-saving breast health services.
Guests entering the theme park during the time of the promotion will be greeted by a pink Knott’s Berry Farm for the Cure display adorned with Snoopy and his pal Woodstock. Guests can purchase a commemorative limited edition magnet to place on the special display in honor of, or in memory of, someone affected by breast cancer. The magnet will be sold at select merchandise locations inside Knott’s Berry Farm and all proceeds will benefit Komen Orange County.
“I am ready to buy ‘pink’ Knott’s Berry Farm merchandise for my granddaughters because I want there to be a cure before they grow up,” said Wolter.
For more information on the fight against breast cancer, please contact the Susan G. Komen Orange County office at (714) 957-9157.
For Knott’s theme park information including hours of operation please visit www.knotts.com or call (714) 220-5200. Follow and join the conversation by using #KnottsPink.