Today, Ubisoft announced its participation in GP Explorer 3 with a The Crew™ Motorfest team represented by two iconic US content creators, Ludwig and Michael Reeves. As the final edition of the event created by Squeezie, GP Explorer 3 is set to make history one last time from October 3 to 5, 2025, on the legendary Bugatti Circuit in Le Mans.
Already announced as a record-breaking event, GP Explorer 3 takes a new step by going international. The creation of The Crew Motorfest team embodies this global ambition. Ludwig, a prominent streamer and host, and Michael Reeves, an engineer and content creator known for his quirky humor, will form a dynamic American duo in the colors of this iconic racing video game franchise.
The latest installment of The Crew franchise offers a ticket to the largest festival dedicated to car culture, featuring a constantly updated lineup of legendary vehicles, all set in the idyllic landscapes of the islands of O’ahu and Maui — the latter being especially dear to Michael Reeves, who grew up there.
For the first time, GP Explorer 3 will span over three days, combining concerts, practice sessions, sprint races, and the main race. With over 80,000 spectators expected each day and global streaming on Twitch, the event promises full immersion with onboard radios, a new points system, and a starting grid featuring top web and music stars.
As a title partner, The Crew Motorfest team fully embraces the event’s values: car culture, team spirit, and a passion for speed.
For more information about The Crew Motorfest, please visit thecrewgame.com and follow us on Facebook at facebook.com/thecrewgame.usa, on Instagram at instagram.com/thecrewgame, on TikTok at tiktok.com/@thecrewgame and on X/Twitter at twitter.com/TheCrewGame or #TheCrewMotorfest.