15-time All-Star and basketball Hall of Famer Shaquille O’Neal and ABG Entertainment today announced a partnership with Thirteenth Floor Entertainment Group, the producers of world-class live events and location-based entertainment experiences including LA’s own Haunted Hayride, for the first-ever SHAQTOBERFEST Halloween event, taking place at the historic Queen Mary in Long Beach, CA this October. Officially open to the public beginning late September through Halloween, the interactive experience will be the ultimate Halloween destination for family-friendly trick-or-treating, ghoulish games, delicious treats, specialty libations, frightfully fun nighttime haunted trails and exciting live entertainment that encapsulates O’Neal’s playful personality.
“Halloween can’t come soon enough,” said O’Neal. “Thirteenth Floor Entertainment and I have some tricks up our sleeves to make this the most spook-tacular Halloween event ever!”
Located alongside one of Los Angeles’ most haunted landmarks, SHAQTOBERFEST will include six thrilling Halloween-themed areas for guests to explore, each featuring Halloween trails, games, live entertainment, food and beverage vendors and more. The experience will be narrated by O’Neal’s instantly recognizable voice.
“We are beyond thrilled to be partnering with Shaq and ABG Entertainment for a truly unique Halloween experience coming this fall,” said Chris Strafford, CEO and Founding Partner of Thirteenth Floor Entertainment. “SHAQTOBERFEST will be unlike any other Halloween attraction that we have ever produced, and we couldn’t be more excited to be launching it at one of the area’s most well-known locations and show our fans what we’ve created for them. Not to mention, we’re really excited to be able to produce an event in Long Beach, which has a long running history of hosting amazing Halloween celebrations.”
Each afternoon will provide family fun trick-or-treat offerings and entertainment for children of all ages who are encouraged to dress in their favorite Halloween costumes. Come nighttime, the energetic lights and music turn on as the witching hour begins, unleashing O’Neal’s ghoulish minions into the haunted trails and midways as the spirits of SHAQTOBERFEST are brought to life.
“We are incredibly excited to launch the first-ever Shaqtoberfest,” said Matt Goldstein, SVP, Entertainment and Special Projects at ABG Entertainment. “Fans of all ages are going to have the time of their lives celebrating Halloween with Shaq.”
For more information and to stay up to date on ticket information, activations and location announcements visit Shaqtoberfest.com and follow us on Instagram at @Shaqtoberfest.