In an interview with Kikzo.com Sony Online Entertainment’s Kevin O’Hara calls their upcoming MMO, The Agency, the company’s ‘…online persistent shooter’ and also says that the game will not adopt a standard $15 dollar a month subscription fee. Instead, he explains, they are looking at in-game advertising ala Free Realms, SOE’s upcoming casual MMOG, which solely uses in-game ads. The Agency is set for release sometime in 2009.

Via Kikizo

We got the chance to interview SOE’s Matt Wilson on the Agency at this year’s E3 Media and Business Summit. Here is the interview: